Mitchell Gregory
1998 - PRESENT

I'm Mitchell Gregory, a Creative Brand Management student at Virginia Commonwealth University's Brandcenter. What that means is that I am apt to wear all the “hats” worn by the different areas of an agency—like experience design, art direction, copywriting, and strategy—and balance them with an account management mindset. I like to get my hands dirty, and then clean up the mess, for the sake of preserving or revamping a brand’s image.

 

Prior to attending Brandcenter, I studied Business Administration and Marketing at the University of Richmond. A passion of mine is understanding how rhetoric underscores our understanding of marketing messaging, especially along the spectrum of how politics and public policy correlates with consumer purchasing behavior. 

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It is that fascination that has led me to not only take on clients and provide a combination of both traditional and disruptive recommendations, but to create my own brands that exemplify this aim. You can see my two featured examples, Content Aware Brewing and Rookthere NFT Design, under my PROJECTS tab. 

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If you'd like to get in touch, shoot me an email at gregorysm@vcu.edu